Comments on: PR has never been truly authentic

By: Whose words are these? Authenticity in online public relations

Whose words are these? Authenticity in online public relations — Fri, 01 Apr 2011 20:42:22 +0000

[...] a pretty good ‘social’ marketing and communications resource – has kicked off a lively discussion about whether public relations has ever been [...]

By: Nilda Sensor

Nilda Sensor — Fri, 05 Mar 2010 09:09:00 +0000

Thank you for discussing such an topical article with all of us. I’ve bookmarked your blog will come back for a re-read again. Keep up the great work.

By: TALING ‘BOUT AN EVOLUTION (of PR, that is) «

TALING ‘BOUT AN EVOLUTION (of PR, that is) « — Fri, 18 Sep 2009 02:13:24 +0000

[...] her post on June 30, Beth Harte backs up the claim that “PR has never been truly authentic.” Think about it. We write articles for our clients and slap someone another person’s name [...]

By: Kate Robins

Kate Robins — Wed, 05 Aug 2009 14:27:10 +0000

Amen.

By: Beth Harte

Beth Harte — Sun, 26 Jul 2009 13:32:37 +0000

@TonyDeFazio, if you missed the point of this post, how about taking some time to read the following:

Groundswell, Li & Bernoff
PR 2.0, Breakenridge
Putting the Public Back in PR, Solis & Breakenridge
The New Rules of Marketing & PR, Meerman Scott
The New Influencers, Gillan
Marketing to the Social Web, Weber
Tactical Transparency, Holtz & Havens

I could go on… but that should be enough to get you started in understanding the discussion and debate here.

And yes, the PR profession does need to be called out because it’s broken. There have been numerous on-going conversations around this area and many of us (professionals and professors) are working on making the PR profession better by advancing it with thought leadership. Take some time to seek out the information and educate yourself. Reprimanding me on my blog reflects more on you than it does me…you might want to keep that in mind for the next time you leave a comment for someone.

@PromotionalProducts, have to disagree with you on this one. Deceit and ethics have nothing to do with this…just ask Dell or Comcast, they weren’t being deceptive or unethical and still came under a fire storm. They chose to NOT put an inauthentic PR spin on their issues and chose to be public and authentic…their public image is on the rise and it has nothing to do with traditional PR spin.