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	<title>Comments on: Social media transparency: How realistic is it?</title>
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	<link>http://www.theharteofmarketing.com/2009/03/social-media-transparency-how-realistic-is-it.html</link>
	<description>Marketing and Communications for the Customer-Centric Organization</description>
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		<title>By: What Should Be Included In Your Companies Social Media Policy? &#124; SEO Hosting Blog</title>
		<link>http://www.theharteofmarketing.com/2009/03/social-media-transparency-how-realistic-is-it.html/comment-page-1#comment-3146</link>
		<dc:creator>What Should Be Included In Your Companies Social Media Policy? &#124; SEO Hosting Blog</dc:creator>
		<pubDate>Fri, 16 Apr 2010 04:33:28 +0000</pubDate>
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		<description>[...] People are becoming more savvy online and can tell if you are full of crap or telling the truth. So be transparent and always tell the truth. Also, it helps when you discuss topics that you are knowledgeable, [...]</description>
		<content:encoded><![CDATA[<p>[...] People are becoming more savvy online and can tell if you are full of crap or telling the truth. So be transparent and always tell the truth. Also, it helps when you discuss topics that you are knowledgeable, [...]</p>
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		<title>By: searchenginemarketingvox &#187; Blog Archive &#187; What Should Be Included In Your Companies Social Media Policy?</title>
		<link>http://www.theharteofmarketing.com/2009/03/social-media-transparency-how-realistic-is-it.html/comment-page-1#comment-3145</link>
		<dc:creator>searchenginemarketingvox &#187; Blog Archive &#187; What Should Be Included In Your Companies Social Media Policy?</dc:creator>
		<pubDate>Thu, 15 Apr 2010 15:02:35 +0000</pubDate>
		<guid isPermaLink="false">http://www.theharteofmarketing.com/?p=732#comment-3145</guid>
		<description>[...] People are becoming more savvy online and can tell if you are full of crap or telling the truth. So be transparent and always tell the truth. Also, it helps when you discuss topics that you are knowledgeable, [...]</description>
		<content:encoded><![CDATA[<p>[...] People are becoming more savvy online and can tell if you are full of crap or telling the truth. So be transparent and always tell the truth. Also, it helps when you discuss topics that you are knowledgeable, [...]</p>
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		<title>By: What Should Be Included In Your Companies Social Media Policy? &#124; Search Engine Journal</title>
		<link>http://www.theharteofmarketing.com/2009/03/social-media-transparency-how-realistic-is-it.html/comment-page-1#comment-3144</link>
		<dc:creator>What Should Be Included In Your Companies Social Media Policy? &#124; Search Engine Journal</dc:creator>
		<pubDate>Thu, 15 Apr 2010 13:13:46 +0000</pubDate>
		<guid isPermaLink="false">http://www.theharteofmarketing.com/?p=732#comment-3144</guid>
		<description>[...] People are becoming more savvy online and can tell if you are full of crap or telling the truth. So be transparent and always tell the truth. Also, it helps when you discuss topics that you are knowledgeable, [...]</description>
		<content:encoded><![CDATA[<p>[...] People are becoming more savvy online and can tell if you are full of crap or telling the truth. So be transparent and always tell the truth. Also, it helps when you discuss topics that you are knowledgeable, [...]</p>
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		<title>By: Lessons in Social Media from Super Mario &#124; danny brown</title>
		<link>http://www.theharteofmarketing.com/2009/03/social-media-transparency-how-realistic-is-it.html/comment-page-1#comment-2579</link>
		<dc:creator>Lessons in Social Media from Super Mario &#124; danny brown</dc:creator>
		<pubDate>Thu, 30 Jul 2009 01:25:05 +0000</pubDate>
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		<description>[...] continuously mentioned when talking about social media is the trust factor. Some call it transparency; some call it authenticity; but it boils down to the same things &#8211; does your audience trust [...]</description>
		<content:encoded><![CDATA[<p>[...] continuously mentioned when talking about social media is the trust factor. Some call it transparency; some call it authenticity; but it boils down to the same things &#8211; does your audience trust [...]</p>
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		<title>By: Ann Handley: Guest Post: A Brand&#8217;s Largest Social Media Obstacle &#171; Grove360</title>
		<link>http://www.theharteofmarketing.com/2009/03/social-media-transparency-how-realistic-is-it.html/comment-page-1#comment-2470</link>
		<dc:creator>Ann Handley: Guest Post: A Brand&#8217;s Largest Social Media Obstacle &#171; Grove360</dc:creator>
		<pubDate>Fri, 17 Jul 2009 00:53:54 +0000</pubDate>
		<guid isPermaLink="false">http://www.theharteofmarketing.com/?p=732#comment-2470</guid>
		<description>[...] trust brand advertising less and less; instead they are looking to friends and family for recommendations. If a brand [...]</description>
		<content:encoded><![CDATA[<p>[...] trust brand advertising less and less; instead they are looking to friends and family for recommendations. If a brand [...]</p>
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