Passion.
I am back from the MarketingProf’s Digital Marketing Mixer and, in a word, the feeling I left Arizona with is passion. I know the word passion is over-used and rarely meant, but I am sincere in its use.
The social media sessions were great and the ability to talk to the speakers to get their thoughts, advice and insights was really helpful.
I felt inspired after day one. But day two, well, that’s when passionate set in.
It was during the keynote that Gary Vaynerchuk delivered. If you don’t know who Gary Vaynerchuk (@garyvee) is, you owe it to yourself to find out. His passion for people and social media rings clear as a bell and is contagious. When you hear how he reaches out to his customers, creates new customers, and follows up with customers who may not be happy it’s nothing more than astonishing. Did you read that correctly? I said “he.” Not his company, not his staff, not his interns. Him. And he tells it like it is, whether you want to hear it or not. If you weren’t at the conference, check out Gary’s video and then read the rest of my post.
[Video courtesy of Hubspot. NOTE: The video is a little shaky. If it's easier on your eyes, just listen.]
Prior to the conference, I had only known of Gary from his creative, crazy and educational Wine Library TV videos. At the conference I was able to speak with him after the ‘E-Mail and Social Media: True Love Always’ session where he was a panelist (more on that topic later) and also later in the night at Rohit Bhargava’s (@rohitbhargava) book signing for Personality Not Included.
That is what is truly amazing about Gary. He gets the importance of people and talking to them and that’s why social media has worked for him. He could have jetted away after his keynote, but he didn’t. He stuck around, spoke to people and hung out for the entire day-and night. That’s the social in social media.
Now, really this post isn’t about promoting Gary Vaynerchuk, nope, it’s about you.
Here’s what I want to say and promise to you. If you are feeling doubtful that social media is viable or have problems sharing your passion for marketing and social media within your company let me know. I will do my best to provide blog posts that prove the opposite (Gary’s success is a great example). My promise is that from now on—if you’ll allow me—this blog is about you. Together we are a community. So tell me how I can help you. What topics do you want me to blog about to help you become even more passionate or passionate again about marketing, communications and social media? I am listening.
Thank you.
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Tags: 11 Responses to “Passion.”
The Harte of Marketing by Beth Harte is licensed under a Creative Commons Attribution-NonCommercial-NoDerivs 3.0 Unported License.
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Solid! A very nice blog post and I appreciate the kind words!
Gary, thanks for taking time to stop by & leave a comment. I am now even further convinced that both you and Frank Eliason (@comcastcares) do not sleep.
Beth – I have one of Gary’s wine library tv stickers on my laptop. Why? To remind me about one of his valuable lessons – have passion for what you do. Passion will take you a long way – might even take him directly to the Jets! (and I hope it does).
Wow, way to let the passion take you. I look forward to seeing where this opening up takes you and your blog!
You and me both, girl. I came away from last week so energized and determined, and it’s having fellow minds like you in my midst that makes it all the more worthwhile.
Go get ‘em.
[...] as it’s the cornerstone in creating and building on those two points. If you’re not passionate about what you do or don’t enjoy it, change what you’re doing. Passion is something [...]
@DonnaTocci, I didn’t get a WineLibraryTV sticker, but I am thinking about making the drive there just to check it out. Well, that and to get some wine, of course. It’s all about passion! The Jets, they just better watch out…they have no idea what’s coming their way.
@Keli, so far, no takers… Any requests?
@AmberNaslund, glad to know that I wasn’t the only one who left there super-charged. It’s exactly the spark I needed! There’s no going backwards now…
Hey Beth, How about some time line expectations marketing can communicate once they have convinced their organization to jump into the social media pool?
[...] Harte gets even more passionate. Good for her (and for you)! Similar thoughts from Amber [...]
Amen to more passion! I actually wrote a post on that a couple weeks ago (http://is.gd/470K) and am excited to see others talking about it and encouraging the community! Sounds like I should try to make that conference next year.
Here’s the thing…life is far too short to be doing what we’re NOT passionate about. Figure out what it is and go do it or find a way to rekindle what you used to feel about what you’re currently doing.
Love the selflessness of your post and blog in wanting to help others do just that.
@Keli, will do! Thanks for the request.
@DavidMullen, amen back at ya! I’ll check out your post, thanks for sharing it. The next MarketingProfs conference is June in Boston, it would be great to meet you there [LOL! I'm already planning on attending!
]. So glad that we met via Twitter!